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Introduction to LinkedIn for Business
National - Introduction Series
Mon 20 Nov 2017, 12:00pm to 1:00pm AEDT

Register now »

TypeInformation Session
LevelIntroduction Series
  • Business Development
  • Business Management & Administration
Duration1 Hour
LocationOnline and at your desk, National
Peer+ points0
Cost inc. GST (Members)$60
Cost inc. GST (Non-members)$88
Who should attend?
  • Administration Staff
  • Managers
  • Business Development Managers
  • CEOs
  • Business Development Staff

Register now »

In this interactive webinar, Karen will explore the essential LinkedIn features to attract, acquire and engage your professional community on LinkedIn.

You will explore handy free guides and analytics within LinkedIn, your LinkedIn Profile and your LinkedIn company page to help you better understand these features.
This is an important first step to help you review and determine your organisation’s approach to LinkedIn marketing and deciding which features are suited to your business, skills and budget.

Learning Outcomes
  • Understand the difference between LinkedIn Profiles, LinkedIn Company Pages and the roles of LinkedIn articles and LinkedIn advertising.
  • Understand the basics of how to interpret LinkedIn Profile and LinkedIn Company Page analyt-ics.
  • Follow guides to better leverage key LinkedIn features for your business
  • Understand that a LinkedIn specialist may be required if you are considering a LinkedIn strate-gy for your business.
Facilitated by: Karen Hollenbach

As the Founder of Think Bespoke, Karen Hollenbach has successfully built and grown a profes-sional community that helps individuals and organisations maximise LinkedIn. Formally trained with a Bachelor of Business, Marketing, Karen is a Registered Teacher with the Victorian Insti-tute of Teaching (VIT), a Certified Trainer, Independent LinkedIn Training Consultant and has extensive experience training and coaching high performance teams and facilitating formal business training programs.


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