Members are aware that a key theme in ACPET International Education Strategic Plan for 2010 is the development and broadening of the market base for private international education in Australia as well as the profiling of the range and diversity of educational programs and services delivered through the private education sector.
Central to this theme will be the work by ACPET in identifying leading opinion making publications to carry that message.
ACPET is therefore pleased to provide advance notice to members of a new educational title to promote Australia’s capability in Education and Training Services to international markets to be published by the Starkey -Smith Media Group with the endorsement of Austrade. With Austrade's role now incorporating responsibility for development and marketing of international education, their engagement with this publication has been an important factor in our evaluation on behalf of members.
The inaugural edition of what will be an annual publication will be distributed at key international educational exhibitions overseas as well as being distributed free of charge extensively throughout the Austrade network worldwide. The Australian Education & Training Guide 2010/11 will offer Australian educational and training providers actively engaged in international education the opportunity to showcase their institutions and courses to an international audience via both hard copy and web and will be distributed via the Austrade network of over 140 overseas locations in more than 60 countries around the Globe with a focus on the Priority markets which include: South America, South East Asia, North Asia, the Middle East and Europe.
This A4 size publication will be a key information source, including...
...short profiles and endorsement from key Australian government ministers and industry bodies
...brief overview of the Australian market
...detailed Institutional information
...classification by University, ELICOS, CRICOS, AQTF etc
...comprehensive index of educational sectors cross-referenced to their Institutions.
Further details can be obtained by downloading the media kit for the Australian International Education & Training Guide 2010/11 [4.5 MB PDF]. Advertising within the Australian International Education & Training Guide 2010/11 may be considered eligible expenditure under the Export Market Development Grants (EMDG) scheme.
Additional information and registration can be obtained through
NSW, NT, QLD & ACT:
Elaine Starkey - Partner
(02) 9907 6073 or 0414 689 528
or email elaine [at] starkeysmith [dot] com [dot] au
VIC, WA, SA, TAS CONTACT:
David Murray Smith - Partner
(08) 8371 5800 or 0411 748 213 or email david [at] starkeysmith [dot] com [dot] au
We will write to members shortly to provide an endorsement of this publication which they may wish to consider as part of their marketing strategy. As opportunities within the publication are limited, we thought an advance notice to members of The Australian Education & Training Guide 2010/11 was warranted.